Recent Posts

Pages: 1 2 [3] 4 5 ... 10
21
Marketing Projects / MBA Project on Consumer Behaviour on Casual/Sports Attire
« Last post by Guru on March 15, 2017, 04:12:47 PM »
MBA Project on Consumer Behaviour on Casual / Sports Attire


The main objective of this project is to study the buying behaviour of the consumer in Casual/sports attire and what are the various factors (external or internal) which influence a person to purchase casual/sports attire.

The term consumer decision produces an image of an individual carefully evaluating the attributes of a set of products, brands, services and rationally selecting the one that solves a clearly recognized need for the least cost.


Source: http://www.final-yearproject.com/2010/11/project-on-consumer-behaviour-on.html
22
Thanks for this awesome project.

Welcome buddy.
23
Introductions / Welcome rajen2k
« Last post by Guru on March 09, 2017, 07:46:57 AM »
Hi rajen2k,

Welcome to MBA Forum: Ultimate place for MBA projects and Thesis.

Be sure to follow our Anti-Spam policy and comment sensibly. If you require any project report or study material do let us know through your post in the forum. We have dedicated help section for all.

Regards,
Guru
24
Marketing Projects / MBA Project Report on Chocolate Industry in India
« Last post by Guru on March 08, 2017, 05:10:08 PM »
MBA Project Report on Chocolate Industry in India

Abstract:

The chocolate industry in India as it stands today is dominated by two companies, both
multinationals. The market leader is Cadbury with a lion's share of 70 percent. The company's
brands (Five Star, Gems, Eclairs, Perk, Dairy Milk) are leaders their segments. Till the early 90s,
Cadbury had a market share of over 80 percent, but its party was spoiled when Nestle appeared on
the scene. The latter has introduced its international brands in the country (Kit Kat, Lions), and now
commands approximately 15 percent market share. The Gujarat Co-operative Milk Marketing.


Source: http://www.final-yearproject.com/2010/06/chocolate-industry-report.html
25
General Discussion / Give Introduction
« Last post by Guru on March 08, 2017, 04:54:44 PM »
Hi,

If you are new to MBAThesis.in, please give your introduction and let us know what is your current stream, what you like and dislike.

Connect here to make new like minded friends.

Regards,
Guru.
26
Introductions / Welcome shrutibholay
« Last post by Guru on March 08, 2017, 03:55:40 PM »
Hi shrutibholay,

Welcome to MBA Forum: Ultimate place for MBA projects and Thesis.

Be sure to follow our Anti-Spam policy and comment sensibly. If you require any project report or study material do let us know through your post in the forum. We have dedicated help section for all.

Regards,
Guru
27
Introductions / Welcome RobertaShe
« Last post by Guru on February 28, 2017, 06:39:36 PM »
Hi RobertaShe,

Welcome to MBA Forum: Ultimate place for MBA projects and Thesis.

Be sure to follow our Anti-Spam policy and comment sensibly. If you require any project report or study material do let us know through your post in the forum. We have dedicated help section for all.

Regards,
Guru
28
Human Resource (HR) Projects / MBA Project on Study on Employee Motivation
« Last post by Guru on February 26, 2017, 05:45:29 AM »
MBA Project on Study on Employee Motivation


Abstract:

This study mainly focus on identifying factors which can motivate employees in an organization.
Motivation implies that one person, in organization context a manager, includes another, say an employee, to engage in action by ensuring that a channel to satisfy those needs and aspirations becomes available to the person. In addition to this, the strong needs in a direction that is satisfying to the latent needs in employees and harness them in a manner that would be functional for the organization.

Employee motivation is one of the major issues faced by every organization. It is the major task of every manager to motivate his subordinates or to create the ‘will to work’ among the subordinates. It should also be remembered that a worker may be immensely capable of doing some work; nothing can be achieved if he is not willing to work. A manager has to make appropriate use of motivation to enthuse the employees to follow them. Hence this studies also focusing on the employee motivation among the employees of Hyderabad Industries Ltd.

Source: http://www.final-yearproject.com/2013/09/mba-project-employee-motivation.html
29
Human Resource (HR) Projects / MBA Project Report on Employee Engagement
« Last post by Guru on February 25, 2017, 11:44:07 AM »
MBA Project Report on Employee Engagement


Abstract:

Employee engagement is the level of commitment and involvement an employee has
towards their organization and its values. An engaged employee is aware of business
context, and works with colleagues to improve performance within the job for the benefit
of the organization. It is a positive attitude held by the employees towards the
organization and its values. The paper focuses on how employee engagement is an
antecedent of job involvement and what should company do to make the employees
engaged. The paper also looks at the Gallup 12 point questionnaire, twelve-question
survey that identifies strong feelings of employee engagement and the steps which shows
how to drive an engaged employee.


Source: http://www.final-yearproject.com/2010/12/mba-report-on-employee-engagement.html
30
Human Resource (HR) Projects / MBA Project Report on Employee Engagement for Grand Hyatt
« Last post by Guru on February 24, 2017, 07:57:25 PM »
MBA Project Report on Employee Engagement for Grand Hyatt


Abstract:

The objective of the study is to know about factors influencing consumer buying behavior, psychological factors, buying decision process, need recognition, information search, evaluation of alternatives, purchase decision.

Source: http://www.final-yearproject.com/2011/02/employee-engagement-for-grand-hyatt-mba.html
Pages: 1 2 [3] 4 5 ... 10